I really shouldn’t gloat over the misfortune of other companies in the music-tech biz, but somehow I can’t help but smirk a little. Seems that Digidesign’s parent company Avid got the attention of the financial world by announcing that sales of ProTools have fallen off badly recently. Their stock then fell 14% in response. Bummer. Maybe Digi’s monopolistic stranglehold on the DAW market is weakening more than I thought. Maybe people are starting to figure out that just because ProTools is ubiquitous doesn’t mean that you should use it, or that there aren’t better products for less money, etc.
This news was gleaned from an article at Forbes.com here.
